If you were working class, you might have met prospective partners at a factory dance or a church social. The dynamics of supply and demand do not govern loving relationships, and neither desire nor affection is a scarce resource. In the passage you mention, I am talking about the s—the postwar boom years.
Why is dating in the app era such hard work?
Indeed, the median age of first childbearing in the U. The poorer unwed mothers are stigmatized and ostracized because the state fears their becoming financially dependent. Can you elaborate on that? Weigel : That is fascinating. And as vastly more middle-class women start going to college in the s, dating becomes thoroughly mainstream. That sounds like a service job to me. It must have been thrilling! Of course, this freedom brought new responsibility too. Weigel : Yes, I would say that dating has been tied both to work and to the consumer economy ever since it was invented—in a of different ways.
As movie theaters got more and more popular, going to the movies became a classic date. Even now, many people are still struggling with the simple question of who is responsible for paying the bill on a date. Structural racism meant that the new wealth was far from equally distributed.
So there were many new things for young daters to do. Then, think how many men a woman who worked as a waitress in a busy restaurant might have met every single day. Often, trend pieces describe this kind of change as indicative of a decline of civilization—or, at least, of romance. It was also a moment of egalitarianism, mass culture, full employment, and full participation.
Practically speaking, the rhythms of our workdays change the ways we meet one another. Has this appeared in your research?
Weigel : The idea that there is a marriage market is an old one and in many ways very literal. Lam: It came to mind because I think the stigma of giving birth before marriage, or being a single mom, has really changed in the last decade for wealthy women, particularly celebrities.
Which are, perhaps not coincidentally, often thought of as female jobs. Just last weekend, I was talking to a gay friend who uses Scruff a lot, the men-seeking-men app.
But between andper-capita GDP increased by 35 percent. And I think those ideas seeped into how the culture thought about romance and dating as well. But I believe that it follows logically from changes in labor patterns. For centuries in the West, marriage has been seen as a legal institution, a contract freely entered by two individuals, to bind property.
The ‘dating market’ is getting worse
Lam : Has this social ritual been tied to work ever since? If you were well off, the scenario might have looked like a Jane Austen or George Eliot novel. Popular Latest. However, in the later s and s you start to see relatively wealthy people—the flappers and fussers we still read about in F. Scott Fitzgerald novels—imitating working-class ways. In our current economic climate, it feels almost impossible to imagine how much richer America was getting during that period.
Not to mention our online presences and our apps. I recently spoke with Weigel about her book, and a lightly edited transcript of our conversation follows.
ly, courtship rituals had taken place in private places, almost always chaperoned by relatives or other authority figures. Bourree Lam : Your book begins with the fact that dating essentially started when women started working. The downside is that I think these new technologies can lead us to get too tied up in matching games.
Your mother and aunts would no longer take care of courtship for you. In some cases, only the owners of the apps can see it. And so the popular culture of that period tried to capture it. So in a sense, are you saying that dating has its roots in women entering the workforce?
I am not sure whether I can think about examples that cross class lines, but I definitely feel as if we see something similar in current debates about cultural appropriation.
What if friendship, not marriage, was at the center of life?
Think what a big deal it is when one new man shows up in Middlemarch. Then of course, going out to dinner or drinks or a movie also adds up. Both for women and for men? Were there time periods where this is more prevalent? But as women entered the workforce and hit the city streets, they gained new freedom to mix with men. Weigel : One really interesting thing about the history of dating is that it starts out as a solidly working-class phenomenon. It requires us to work on our emotions, manage our emotions. If a straight woman even attempts to approximate the beauty standards that popular culture tells them they should maintain to be baseline dateable, she will be paying out the ears in time and money.
The choice to have children without, or before, marrying is an increasingly common one.
The work of managing your emotions in dating often very closely resembles these forms of paid work. Lam : You describe dating as having strong similarities to work itself, which reminds me a lot of the discussions about the unpaid work women do at home, which can affect their careers. The working women I was describing earlier had more freedom to meet men on their own than middle-class women, still confined to their family parlors, did. These two sets of metaphors are gendered, by the way. While every generation will lament anew the fact that finding love is hard, history seems to indicate that this particular social ritual never gets any easier or less exciting.
I think of this any time I fly on an airplane now, watching flight attendants be warm but not meddlesome, or in a restaurant where a waiter must be attentive but not interrupt.
How dating has always been like work
Perhaps the most obvious is that what people do on dates changes as the economy changes. And in some respects it still is. And for everyone to be able to participate, it made perfect sense that everyone needed a boyfriend and girlfriend. I think that dating makes the market dynamics of courtship very explicit—in an era of online dating and apps, sometimes painfully so. Are there ways in which this is also happening today?
The five years that changed dating
At the same time, we continue to see the shaming of poorer women who opt to have children outside of marriage. To this extent, I think that the market metaphors can be limited and work against our happiness. On stated vs. There was the explosion of fast-food ts, drive-in movie theaters, restaurants. But in many cases they also had to try to go out with men because their wages were so low that they could not afford hot food regularly otherwise—not to mention entertainment.
Starting in the s and s, a huge of young Americans began moving to cities and a huge of women in particular began working outside of homes—their own homes, or homes where they might have worked as governesses or maids. Whereas wealthy women have more freedom to do what they want and we call that feminist empowerment. Weigel : Especially if you live in a city like New York, or San Francisco, where I live now, dating can be a very expensive proposition! So as an activity, it occupies this weird terrain between work and play.
Without downplaying the importance of any of that, the subject I found most interesting while writing this book was the question of emotional work or emotional labor. I wonder how much of that has to do with economics.
It has probably always been the case that there are discrepancies, but now we have the analytics to prove it. Lam: In the book, you mention that a booming economy led to the democratization of dating. Moira Weigel : Absolutely. If you happen to be a writer, or work in media or publicity, you may identify: Managing an OkCupid can feel exactly like your job.